Packaging, previously a neglected element in the decision-making chains of brands, marketing and buyers, has come to the fore and is now an integral part of business strategies. This development is linked to a real global ecological awareness of consumers, leaders and states. This was notably triggered by the numerous scandals regularly affecting the environment.
Ecological sensitivity, explosion of internet distribution and e-market, increase in regulations: in a few months, the packaging industry and the businesses which result from it have experienced upheavals. All players have no other choice than to adapt to new market conditions, as packaging remains absolutely necessary with its protection and conservation features.
Operational advice in packaging procurement, beyond mastery of purchasing methods and tools, requires excellent knowledge of suppliers, materials, and almost daily developments in the field of Eco-design and the “Green attitude”.
EPSA offers to support you throughout the value chain, from listening to needs, to implementing strategies, by incorporating a CSR approach as a real performance lever.